In this workshop, participants will learn what is essential to creating a robust, balanced, and sustainable art practice. In order to do that, it is essential that artists know what sets them apart, and why they make the work that they do.

First module- Through a series of questions, we will identify why participants create the work that they do and why other people should pay attention. This is fundamental work that reverberates through an artist’s practice.

Second module- Identifying ideal partners (galleries, designers, advisors, consultants, etc.) and ideal collectors. We’ll be identifying their values and what is important to them.

Third module- Putting it together. How to leverage what sets participants apart to make contact and build strong relationships with those ideal partners and collectors.

The session will conclude with a question and answer session.

Participants will walk away from this workshop with a clearer and more elevated understanding of why they make the work that they do and how to leverage that understanding to maintain stronger relationships with both buyers and
sellers.

Susannah Morgan Bio

Susannah Morgan is an art advisor, artist coach, and founder of her referral-based consulting firm, SKM Art Advising which she founded in 2018. She has a BA in French and Art History from the University of Texas at Austin.

Susannah provides expert guidance for visual artists who are at a turning point in their careers and need support to manage growth confidently and strategically. This service enables artists to make better informed decisions regarding their careers and move within the art industry effectively and confidently. She is based in Westchester and splits her time between New York and Austin, Texas.